Free Tool by SearchVector
Free UTM Builder
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Add your URL, source, medium and campaign to get a tagged link for Google Analytics — with presets, consistent naming and a saved list you can export.
Campaign links that report correctly
UTM parameters tell analytics where a visit came from. Inconsistent tags — “Facebook” in one link, “facebook” in another — split your reports. This builder adds utm_source, utm_medium, utm_campaign, utm_term, utm_content and utm_id, normalises case and spaces, and keeps a list of the links you create.
Use UTMs on links from other sites, ads, emails and print — never on internal links within your own site.
Including utm_id.
Google Ads, social, email, partners, QR.
Lowercase and underscores.
Export as CSV.
About the utm builder
All six parameters
Included
Including utm_id.
Presets
Included
Google Ads, social, email, partners, QR.
Consistent naming
Included
Lowercase and underscores.
Saved list
Included
Export as CSV.
How it works
Use the utm builder in three steps
Enter the url, add source, medium, campaign, copy or save.
01
Enter the URL
The page people land on.
02
Add source, medium, campaign
Or pick a preset.
03
Copy or save
Build a list for the campaign.
UTM tools for clean analytics
Consistent tags, cleaner reports.
URL builder
Keeps your existing query parameters.
Presets
Common source/medium pairs.
Link list
Saved links with CSV export.
Checks
Warns when required tags are missing.
Free UTM Builder FAQs
Common questions about the utm builder.